Do u know what is this ?

Do u know what is this ? if you think this is apple ,then you are mistaken
This is a note pad , this is Japanese productthis Product name is "Kudamemo" 
"Kudamemo" is a combined word of "Kudamono (Fruit)" and "Memo", and as you can see, they're shaped and wrapped like real fruits.
Printed on one side, 150 pages.
The "Kudamemo" note-pads designed by Masashi Tentaku are the latest release from Japanese product design project D-BROS.
there are 2 models 1 . Apple and Pear
and 2. Pear